This just in: A crisis has been declared in the world of arts and crafts. There has been a shortage in colouring pencils due to the rise in popularity of adult colouring.
The world’s largest wooden pencil manufacturer, Faber-Castell, has told news outlets they are experiencing “double digit growth” in the sale of artists’ pencils, and as a result have been forced to lay on more shifts at their factory based in Germany.
This is due in part to the growth in the numbers of people taking up colouring as a hobby or form of therapy. With more people buying adult colouring books, global pencil stocks have been threatened.
Faber-Castell’s Sandra Suppa said: “The production of our artists’ pencils has increased strongly compared to the previous year. Currently, we are running more shifts than usual in our factory in Stein, Bavaria in order to satisfy the global needs for artists pencils related to the colouring trend for adults.”
“The trend is continuing to this day and can be felt globally – from South America to Asia”, she added.
With people gradually getting more invested in colouring, the demand for more expansive sets of pencils has also gone up.
“People are now not satisfied with ‘just’ 36 colours. We’re noticing a trend in people preferring bigger sets of 72 or even 120 colours for colouring. We are also noticing that people are investing in our highest quality artists’ pencils.”
Turn to p96-97 in Homemaker issue 39 to see our double page spread on therapeutic colouring
Over here in the UK, the gravitas of the rising trend can be felt on the high street, with book chain Waterstones reporting a 300 per cent rise in sales of colouring books in just one year.
Head of children’s buying at Waterstones, Melissa Cox, told a news outlet: “Colouring books are doing really well at the moment, which initially surprised us… and we realised adults were buying them for themselves.”
Many titles have become best sellers, with a demand for more intricate and detailed designs.
Popular titles include Millie Marotta’s Animal Kingdom, Emma Farrarons’ The Mindfulness Colouring Book and Johanna Basford’s Secret Garden.
If you haven’t already joined the hype, try our free colouring page downloads from us here at Homemaker! We have a selection of pages from Emma Farrarons’ The Mindfulness Colouring Book and Colouring for Contemplation Pocket Edition by Amber Hatch and Alex Ogg
Free Amber Hatch mandala download from us here at Homemaker.
Read our Q&A with therapeutic colouring book author and illustrator Emma Farrarons, here on our blog!